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    <title>People Perspectives</title>
    <link>https://theseopeopleuk.com/blog/</link>
    <description>Practical writing on SEO, AI search and local visibility from The SEO People, a Brighton &amp; Hove consultancy.</description>
    <language>en-GB</language>
    <item>
      <title><![CDATA[ChatGPT now has a Business Hub: what it means for UK businesses]]></title>
      <link>https://theseopeopleuk.com/blog/chatgpt-business-hub-uk-businesses/</link>
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      <pubDate>Tue, 10 Nov 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[OpenAI has launched Businesses in ChatGPT in beta. What UK small businesses can claim, what the 28-day insights actually show, and why a Brighton salon may not be able to use it yet.]]></description>
    </item>
    <item>
      <title><![CDATA[How to get your business recommended by ChatGPT]]></title>
      <link>https://theseopeopleuk.com/blog/how-to-get-your-business-recommended-by-chatgpt/</link>
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      <pubDate>Sat, 07 Nov 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Practical steps to make a UK small business eligible for ChatGPT search answers — and how that differs from Gemini, Perplexity and Google AI Overviews.]]></description>
    </item>
    <item>
      <title><![CDATA[SEO vs GEO vs AEO: what's the difference?]]></title>
      <link>https://theseopeopleuk.com/blog/seo-vs-geo-vs-aeo/</link>
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      <pubDate>Fri, 06 Nov 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Plain-English guide to SEO, GEO and AEO for UK small businesses — overlapping marketing terms, what platforms actually document, and how to prioritise work.]]></description>
    </item>
    <item>
      <title><![CDATA[How to appear in Google AI Overviews]]></title>
      <link>https://theseopeopleuk.com/blog/how-to-appear-in-google-ai-overviews/</link>
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      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Google says the usual Search best practices still apply. There is no special AI schema or file, and appearance in an Overview is never guaranteed.]]></description>
    </item>
    <item>
      <title><![CDATA[How to tell if your SEO agency is actually working]]></title>
      <link>https://theseopeopleuk.com/blog/how-to-tell-if-your-seo-agency-is-working/</link>
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      <pubDate>Tue, 03 Nov 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[After a fair period you should see progress in accounts you control, not only a list of tasks. What a useful report contains, and the warning signs.]]></description>
    </item>
    <item>
      <title><![CDATA[SEO agency or freelancer: which should you hire?]]></title>
      <link>https://theseopeopleuk.com/blog/seo-agency-vs-freelancer/</link>
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      <pubDate>Mon, 02 Nov 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Neither model is automatically better. Compare who does the work and what you need done — not the label on the invoice — before you sign.]]></description>
    </item>
    <item>
      <title><![CDATA[How long does SEO take to work?]]></title>
      <link>https://theseopeopleuk.com/blog/how-long-does-seo-take-to-work/</link>
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      <pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[SEO is not one timescale. Some changes appear in hours; others take months. What you should see early, and why a 30-day page-one promise is a warning.]]></description>
    </item>
    <item>
      <title><![CDATA[How much does SEO cost in the UK?]]></title>
      <link>https://theseopeopleuk.com/blog/how-much-does-seo-cost-uk/</link>
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      <pubDate>Thu, 29 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Published UK SEO prices vary widely. Here’s how to read a quote, what a fee usually covers, and how to compare two offers without a public price list.]]></description>
    </item>
    <item>
      <title><![CDATA[How to get more Google reviews without breaking the rules]]></title>
      <link>https://theseopeopleuk.com/blog/how-to-get-more-google-reviews/</link>
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      <pubDate>Tue, 27 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Ask every customer with Google’s official link. Don’t offer incentives. Google’s policy and UK consumer law both apply — here’s what you can and cannot do.]]></description>
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    <item>
      <title><![CDATA[Brighton, Hove or Shoreham? How local search actually works here]]></title>
      <link>https://theseopeopleuk.com/blog/brighton-hove-shoreham-local-search/</link>
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      <pubDate>Fri, 23 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[People still search Brighton, Hove and nearby towns as they speak. Keep one accurate address, and only write area pages for places you genuinely serve.]]></description>
    </item>
    <item>
      <title><![CDATA[Google Business Profile checklist for Brighton & Hove businesses]]></title>
      <link>https://theseopeopleuk.com/blog/google-business-profile-checklist-brighton-hove/</link>
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      <pubDate>Thu, 22 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[A practical Google Business Profile checklist for Brighton & Hove firms: eligibility, address vs service area, categories, details, reviews and measurement.]]></description>
    </item>
    <item>
      <title><![CDATA[Why isn’t my business showing on Google Maps?]]></title>
      <link>https://theseopeopleuk.com/blog/why-isnt-my-business-showing-on-google-maps/</link>
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      <pubDate>Tue, 20 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[A missing Maps listing is not the same as a site that will not index. First check the profile exists, is verified, and is not restricted.]]></description>
    </item>
    <item>
      <title><![CDATA[Why your business details must match everywhere]]></title>
      <link>https://theseopeopleuk.com/blog/business-details-must-match-everywhere/</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[Same name, phone and address on your website, on Google and on existing listings. Duplicates and old addresses cause more trouble than a missing directory.]]></description>
    </item>
    <item>
      <title><![CDATA[Why isn't my website showing on Google?]]></title>
      <link>https://theseopeopleuk.com/blog/why-isnt-my-website-showing-on-google/</link>
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      <pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate>
      <description><![CDATA[A practical Google Search Console sequence for UK small businesses when a site or page is missing: robots, noindex, status, canonicals, redirects and sitemaps.]]></description>
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