Case study
HARI’s
A clear SEO plan covering technical fixes, content, digital PR and Google Business Profile, with the priorities spelled out.
The challenge
The brief was to improve local visibility on Google Business Profile — Google Maps and local search — for a multi-location salon business across its London shops, alongside a full SEO audit.
What we did
Google Business Profile optimisation was carried out across the London locations, together with a full site audit. A clear SEO plan set out the priorities, covering technical fixes, content, digital PR and Google Business Profile.
Results
Search performance
7K
Clicks from Google Search in 28 days (whole site)
Source: Google Search Console, 28 days to 15 March 2025
7.72K
Clicks from Google Search (whole site)
Source: Google Search Console, March 2025
Google Business Profiles were optimised across the London locations, and a full SEO audit was delivered.
Visit the client website: harissalon.com (opens in a new tab)
